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Respected Roots: Unlocking Recurring Revenue Success

Respected Roots
Unlocking Recurring Revenue Success


Respected Roots is a grooming products company founded in 2015 with a mission to provide high-quality, cost-effective products for men. Focusing on natural ingredients and optimal skin and hair health, they’ve gained a loyal following for their Original Scent Beard Butter and expanded their line to include a variety of body butters.


Respected Roots faced the challenge of increasing recurring revenue from their satisfied customers. They needed an easy way to encourage repeat purchases and ensure a seamless experience for their customers.

Subify subscriptions provided the perfect solution for Respected Roots. With the easy-to-use app, they were able to offer their products on a recurring basis and attract customers to repeat their orders with flexible discounts and delivery frequencies. Respected Roots chose a subscription model that worked best for their store and created subscription products. They utilized Subify’s customizable and various widget templates to integrate seamlessly with their store design.

Respected Roots also upgraded their plan to Pro to eliminate failed payments with Subify’s Billing Management setting. They leveraged tag management to categorize their subscribers and run targeted campaigns. They dedicated a separate section on their store to customer reviews, result pictures, and products purchased, along with showcasing these reviews on product pages and their active Facebook page.

With Subify’s seamless customer portal, Respected Roots’ customers can easily manage their subscriptions, skip, pause, or cancel as needed. In addition, Subify’s powerful and knowledgeable support team, with response times under 1 minute, helped Respected Roots with subscription setup and marketing strategies.

In less than eight months, Respected Roots gained over 600 subscribers, a testament to the success of their subscription program. They used a static header on their store to bring more impact and highlight their subscription plan to all visitors. The company also created a subscription info page with details on their 30, 60, and 90-day subscription options, ensuring customers have all the information they need to manage their subscriptions.

Respected Roots’ experience with Subify subscriptions has been extremely positive, resulting in increased recurring revenue and providing a convenient service to their customers. The various features and support provided by Subify have played a significant role in their success. We are proud to have helped Respected Roots achieve their goals and look forward to assisting other businesses in increasing their recurring revenue with Subify Subscriptions.

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